The colour scheme for this magazine is used to attract it's target audience, the use of the red's and yellow's is combined to give the look of an explosion so that it gives the audience the impression that the magazine is full of action, and that the film's that the magazine focuses on is action based.
The masthead follows the codes and conventions of a magazine front cover, the text is the biggest on the page and directly shows the audience that if you like films full of special effects, then you should buy this magazine.
The main coverline of the magazine, follows the codes and conventions, it's the second biggest text on the page and it directly relates to the main image, this attracts the audience to it and helps to provide extra info about the film before you've even read it, the font of the text is similar to that of the actual film, this helps the audience to relate to the film.
The main image takes advantage of the star appeal of the actor, making the audience more likely to buy it. The main image also uses the unique selling point of the film, coming from an angle that other films don't have, by doing this it makes the magazine more interesting to the reader, thereby making the reader more likely to buy the magazine in a shop. The image they have chosen looks directly at you, which engages the reader when they are looking for a magazine to buy in a shop, so you are more likely to buy it when you see it.
The coverlines all have a heading in a white, bold and capital font and highlighted in red, which attracts the audience to them, the use of language on the coverlines suggests to the audience that they are getting more for their money and that the magazine has got a lot more in it.
The use of Stars between the names, increases the idea that the magazine has lots of famous people in it. As well as this the special coverline 'massive marvel meltdown' gives the reader the impression that this magazine is a special edition, enticing the reader to buy it.
The left third of the magazine is full of coverlines and is the only other part of the magazine to have pictures, this is done so that when the magazine is stacked up in the store with lots of other magazines it stands out more than the other magazines.

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